Unlike traditional advertising agencies, Icovy takes pride in being the top medical device advertising company who understands what it takes to reach the specific medical niche. Understanding that the industry is consistently changing we continuously conduct market research is the heart of all of our medical device advertising and consulting services. Our market research is what sets the framework for each individual campaign. Icovy takes the time to run an analysis on your target market as well your current competitors to give you the right strategy that will deliver the most results. With website audits, keyword research, and competitor analysis we develop a system that allows us to point out your pain points as well as areas of opportunity in your given market. Our market research along with our industry experience is what allows us to deliver results driven campaigns that have the most reach with your target audience.
In an industry filled with thousands of brands, developing the proper brand positioning and authority can be critical to success in the medical device advertising space. Your brand will be the first point of contact with customers, so it is important that it represents your company identity properly. With a considerable market know-how, Icovy knows what it takes to build a powerful corporate brand in the competitive medical device field. Our brand strategists, designers and creators work closely with your team to create a brand authority that has consistent messaging and provides the most value to your customers. This includes extensive research on not only your target audience but your competitors to make sure you position your brand in a way that get the most exposure to the right audience at the right time. Building a strong brand identity that drives customer retention is a top priority for our medical device advertising.
Effective medical device advertising does not end with interesting content and a strong brand strategy. You need to make sure you have the proper digital campaign that will reach your target audience and generate more leads. Whether you’re looking for guidance on how to generate leads from your website, or want to utilize completely new marketing channels to fill your sales funnel, Icovy can help. With strategic SEO and PPC advertising, engaging social media campaigns email marketing, or trade shows, our lead generation services offer strategies that are proven to get your brand in front of a higher volume of qualified leads that are more likely to convert. Icovy’s data driven process along with industry expertise and innovative ideas is what allows us to create marketing campaigns that bring you customers and increase your ROI.
Our experience in the medical device industry along with our team of experts, allows us to build brilliant marketing campaigns that advance your brand and increase leads. We also believe in the power of a healthy marketing and sales relationship. This is why our team works closely with your sales department to deliver quality content that will have a greater impact on your current and future customers to enhance your sales process. From your website, to videos, social media, and digital advertising, Icovy utilizes various marketing channels to reach and provide the utmost value to your target audience. Our digital marketing strategies have been proven to work whether you are a start-up or a multi-million-dollar corporation. We have the marketing knowledge on how to minimize your spending while maximizing your return!Get Started
In order to not only be effective, but also be able to build and nurture client relationships, you have to have a proficient marketing plan and strategy. Icovy will work to help you create a marketing strategy that is tailored to your business by doing a complete analysis of you company to identity strengths and areas of opportunities for your medical device advertising. Everything we do at Icovy from our brand identity to our marketing plan and strategy and digital marketing services has a purpose that is driven by results. We use our marketing expertise to create innovative marketing strategies that increase your brand awareness, generate new leads and help scale your business.
After we have developed a customized marketing strategy, we can now put our creators to work. Icovy utilizes every marketing channel from social media, email, blog posts, print advertising and paid advertising to present your brand. We make sure all of your content provides consistent messaging to educate and engage your target audience. Our team of designers, videographers, content writers and website developers work closely together to instill your company vision and values throughout our work so your customers know that your company is the one that they can trust.
Once we have outlined your marketing plan and generated all the content, we can then begin launch your marketing campaign in a scheduled manner that will be most effective. Timing is key, and knowing when and where to reach your audience in the medical device industry is crucial. Icovy takes care of your scheduled postings, email blasts and website updates so you don't have to worry. Through consistent and ongoing analysis of market data and marketing metrics we are proactive in our evaluation to make sure are strategies are successful. Icovy makes sure to capitalize on all of your digital marketing opportunities so that all of your marketing efforts and dollars are not wasted.
Put your faith in a medical device consulting agency that you can trust to execute and get your business in front of the right audience. We establish strong relationships with our clients, by not only taking the time to truly understand your business but working diligently to present your company with new opportunities to grow. From your website, social media, flyers brochures and events, our medical device consulting agency takes initiative to deliver high quality marketing that will help your business get to the next level. Whether you’re a startup or well-established business, our marketing consulting services include consistent communication, collaboration and shared knowledge through weekly meetings, presentations, and webinars to create total transparency and share our marketing insight.Get Started