Our medical device marketing consultants have one goal, and that’s to guide and provide your business with the right tools and techniques in order to be successful. Icovy is different from traditional marketing consultants, as we use our industry expertise plus our full range of marketing services, to not only deliver but educate our clients how to create results driven marketing campaigns. Our team is made of up creators, strategists, innovators and educators who are all passionate about the medical device industry and helping your businesses scale. We want to work with you to help ignite your brand, find creative channels to reach your audience, and define potential opportunities to generate sales.
Icovy's medical device marketing consulting model takes an educational approach with everything we do. We help you identify all your options and marketing opportunities based on our market research and company analysis. This is why we focus heavily on the initial discovery phase of the consultation process, so once we have a understanding of your company we can then help educate you on ways to utilize different marketing strategies that will highlight you company strengths.
Many marketing companies are able to offer their marketing services, but where Icovy differs is being able to educate our clients on how our services work. Being able to offer that educational value gives our clients the opportunity to understand the value of the work that we are doing. Whether it be your google ads, drip marketing or how search engine optimization works; our medical device consultants are not only technically skilled but also are able to explain exactly how our marketing services operate. Everything we do at Icovy is purpose driven and we want to share with you what makes our marketing strategies effective.
After we have identified potential business opportunities, and you understand the technical work that that goes into each of those opportunities, our next step is to figure out how to build a cohesive plan with specific marketing strategies that align with your business strengths and longterm goals. This is where we can begin to collaborate to develop a detailed marketing plan that outlines how we can build your brand, reach your targeted audience and set yourself apart in the medical device world.
Icovy’s medical device marketing consulting offer a complete and comprehensive knowledge of the medical device industry and how to stand out in this field. We do our best to offer our clients a full understanding of all the possibilities to build your brand, reach your targeted audience and increase revenue. Whether you’re a startup or well-established business, our marketing consulting services include consistent communication, collaboration and shared knowledge through weekly meetings, presentations, and webinars to create total transparency and share our marketing insight.
Marketing consulting focus on collaborating with our clients to educate and develop marketing strategies that are proven to work. We provide medical marketing consulting services such as marketing plan and strategy, market research, effective brand positioning and powerful lead generation services. Our team of creators, strategists, marketers and designers work together to deliver marketing consulting services that best fit your company needs and help your business grow.
A market analysis is the gathering of information about your market within a specific industry. The medical device manufacturing is very big and complex, understanding your niche market is key to your marketing success. Icovy’s market analysis includes market research, and a full company assessment to identify your strengths, weaknesses and areas of opportunities for you rmarketing efforts. By conducting a full market analysis, we are able to learn how to reach your target audience and standout from your competitors.
We offer our marketing channels to generate more leads from your website, ads, email marketing and trade show. Our lead generation services, are centered around knowing your target audience, building a strong brand identity and increasing revenue. From your website, videos to social media, Icovy educates you on how to fill your sales funnel with qualified leads who are likely to convert and what to do with them.
We don’t like to waste any time, that is why we start with a discovery meeting, where we discuss who your company is and what your marketing needs are. After we conduct a full market analysis to understand your target market and evaluate your company strengths and weaknesses. Once we have a completed market analysis, we can then develop your detailed marketing plan and strategy and then get to work on launching your specific marketing campaigns.
Part of our consulting process focuses heavily on educating our clients, about why we do what we do. We can put together the most strategic google ad campaign, but if our clients don’t have a basic understanding of how and why our process works than how can we expect to gain their trust. Your clients should not be your competition, and we want to give you the the tools that can help you be successful and scale your business. Our success comes from your growth!