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Animation is a strategic conversion tool. In regulated markets static messaging isn’t enough. Whether you're pitching to investors, training providers, or simplifying product use for patients, visual storytelling accelerates understanding.
We create medically accurate, brand-aligned animations that simplify complex ideas, engage multiple audiences, and meet the highest regulatory standards optimized for impact across every channel.
Our visual frameworks are designed to reflect your brand identity, product positioning, and campaign goals, ensuring every scene reinforces your message and market differentiation.
Animations undergo rigorous fact-checking and compliance reviews to meet industry regulations, protect brand credibility, and ensure medical accuracy from start to finish.
We provide professional narration in multiple languages and dialects, maintaining tone and clarity while making your content accessible to international audiences.
Our animations are built in modular segments so you can easily repurpose content for sales decks, social campaigns, websites, training portals, and events without re-creating assets.
From social media to conferences, websites, and e-learning platforms, we adapt formats, resolutions, and run times for maximum impact across all channels.
We translate regulated science into visual narratives that resonate with every audience, from the OR to the boardroom. Need to distill a complex procedure into 90 seconds? We’ll storyboard it, animate it, voice it, and optimize it for multi-channel use.
Regulated Subject Expertise
Visual Execution
Every project is grounded in clinical accuracy, aligned to your brand, and delivered with commercial strategy in mind.
Phase 1:
Discovery and Scripting
We gather your source materials and align on messaging, audience types, and compliance requirements.
Phase 2:
Storyboarding and Voiceover
Visual scripts are developed with input from subject matter experts, including tone and language tailored to your target viewer.
Phase 3:
Animation Development
Our creative and technical teams build dynamic, visually rich stories optimized for mobile, trade show, investor, and web applications.
Phase 4:
Finalization and Repurposing
We export in multiple formats and guide you on how to slice, reuse, and distribute your new asset across platforms.
Whether your device lives in the body, a lab, or the cloud, we make it connect, resonate, and convert.
"Icovy helped us visualize our tech in a way that clicked with both clinicians and investors. It was the first time everyone left a meeting saying: ‘We get it.’"
— VP, Marketing | Series A MedTech Startup
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Let’s explore your vision and bring it to life with medical-grade creativity that performs.
Everything you need to know before partnering with a strategic marketing company in regulated industries.
Use animation when you need to simplify mechanism of action, visualize anatomy or molecular detail, or explain steps that are hard to capture safely or consistently on camera. Animation lets you control clarity, pacing, and compliance while serving clinicians, investors, and operational teams with precision.
Work from a claims boundary, script against source evidence, and review scripts and storyboards early with the right stakeholders. Keep Protected Health Information out of marketing systems, align visuals to approved language, and maintain a simple approval trail so final files move through review quickly.
Provide indications and contraindications, key studies and references, target personas and their questions, device imagery or UI captures, brand guidance, and success goals. If anything is still forming, your partner can help structure a starter claims matrix so production begins safely and fast.
Anchor everything in one narrative and create concise derivatives for each audience. Clinicians get mechanism and outcomes, procurement gets risk and economic clarity, distributors get short demo loops, and investors get the market thesis. One master sequence can be edited into channel specific cuts.
Keep the core narrative focused and memorable. Many teams see strong engagement at around ninety seconds for top funnel explainers, then use chaptered segments or micro loops for training, events, and sales enablement. Lead with the problem, show the mechanism clearly, and close with next steps.
Storyboard with reuse in mind. Deliver a master sequence, editable text layers, caption files, and a kit of short cuts for social, website modules, presentations, and trade show walls. This turns one production into a system of assets that teams can deploy quickly.
Track qualified completions, replays on key segments, scroll depth or dwell time on pages that include the asset, demo requests tied to the sequence, influenced opportunities, training completions, and asset reuse. Connect these to dashboards so leaders see signal rather than surface clicks.
Animations should be clear and usable for every audience. That means readable type, strong color contrast, captions and transcripts where audio is included, and alternative formats when motion or complexity could be a barrier. This makes the content credible for clinicians and approachable for patients
We design animations so language, units, and on-screen terms can be swapped easily. Subtitles and text-only scripts make updates fast, while a clear approval matrix keeps regional versions consistent and controlled.
Expect 2D and 3D animation deliverables in web friendly formats, trade show loops, short social cuts, voiceover in multiple languages, and presentation ready files. Include guidance on placement and compression so everything looks premium across platforms.