Case Study

From Daily Execution to Strategic Design: Helping Quasar Build Sales Tools That Work

Client Snapshot

Company: Quasar Medical

Industry: Contract Manufacturing / Precision Assembly

Engagement Type: Integrated Support

Services: Social Media, PR, PPC, Sales Collateral Design

Timeline: Multi-year

Quasar didn’t just need content. They needed presence and proof. We supported their small but mighty team with daily execution across digital channels and strategic creative work that drove real business outcomes, starting with sales collateral that elevated how they talked to OEMs.

The Challenge

Quasar’s team was lean, and growth was accelerating. They needed a marketing partner to handle outbound content while also tackling the foundational brand assets that their commercial team lacked specifically, sales collateral that told their story well.

Our Approach:

We delivered across channels while also anchoring a deeper design project that reshaped how they approached sales conversations.

  • Designed premium sales collateral tailored to OEM buyers
  • Managed ongoing social media strategy and execution
  • Wrote and distributed press releases around key growth milestones
  • Launched PPC campaigns focused on attracting engineering and innovation leads

What We've Delivered

  • Highly-targeted brochures and leave-behinds
  • Ongoing content system aligned to brand and growth goals
  • Outbound-ready marketing materials used in new business pursuits

Strategic Impact:

Quasar’s brand now works as hard as their team. Their sales tools reinforce credibility, and their campaigns drive visibility without internal bandwidth strain.

Client Spotlight

"Icovy didn’t just help us post. They helped us pitch."

— VP of Business Development, Quasar Medical
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