Case Study

From Launch Strategy to Collateral: Supporting Meddux Across Critical Touchpoints

Client Snapshot

Company: Meddux Development

Industry: Design & Development for Complex Devices

Engagement Type: Strategic Engagement

Services: Marketing Strategy, Social Media, Creative, Tradeshow Support, Media Day

Timeline: Multi-year

Meddux Development

Meddux had a clear internal vision, but needed a partner who could translate it externally. From trade shows to social to sales materials, they needed consistency and clarity. That’s where we plugged in.

The Challenge

Meddux wanted to evolve its brand presence without overextending its team. They needed a marketing partner who could move quickly on creative and campaign needs while also advising on strategic direction.

Our Approach:

We delivered both creative horsepower and high-level support.

  • Developed a go-to-market strategy outline and content priorities
  • Created brand-aligned social campaigns and trade show visuals
  • Designed booth graphics and handouts for events
  • Supported a media day to build their image library

What We've Delivered

  • Consistent creative presence across events and digital
  • Trade show materials that reinforced Meddux’s brand personality
  • Strategy foundation to guide future marketing team growth

Strategic Impact:

Meddux gained a partner that helped them look and act like the leader they already were. And the materials we delivered gave them momentum across investor, prospect, and partner touchpoints.

Client Spotlight

"Icovy gave us more than creative. They helped us shape how we show up."

— Director of Marketing, Meddux Development
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Need a strategic partner who can execute without a learning curve?

Let’s talk growth support