Brand Awareness and Logo Design

Branding helps your customers get to know who you are
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Brand Awareness and Logo Design

How Does Your Brand Make Your Existing and Potential Clients Feel? Are They excited About Your Business or Are You Just Another Option?

Today's digital world provides consumers with countless options of products and services to choose from, so how do you make sure people know your brand? Whether starting a new business or looking to expand an existing one, optimizing your brand exposure is essential to growing your business. Your brand identity should communicate your overall vision and company values. This message is presented with your brand name, logo design, style and through your visual elements. Does your brand meet that criteria?

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"Branding is the art of aligning what you want people to think about your company with what people actually think about your company"

Psychology behind consumer decision making shows us that buyers are more likely to choose a familiar logo or slogan with when looking a product. You must establish your brand identity to create trust between your consumer and overall exposure.

We can help build your brand identity and make sure it gets put in front of the right audiences through multiple platforms such as videos, social media, business cards, brochures and more. We’ll be with you through the whole branding process. Icovy can help build your brand awareness by:

Icovy Marketing wants to help define and share your brand's value with your customers. We'll use a customized market strategy that aligns with your business goals and vision to make sure, your brand is the one your audience recognizes and trusts.

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Brand Awareness and Logo Design
ADD YOUR EVENTS TO THE LIST

Upcoming Events

Feb 11-13

Anaheim, California - View Team Photos

Mar 2-3

North Bethesda, Maryland

Mar 18-20

Tokyo, Japan

Mar 31 - Apr 2

Nürnberg, Germany

Apr 22-23

New York, New York

Apr 28-30

Dallas, Texas
How We Work

Our Process

01

Understanding Your ideal customer

In order to increase your brand awareness, you must first understand your ideal customer or your target audience. Who are you trying reach?

02

Get Into the Conversation

Part of getting to know your consumers is finding ways to connect with them both online and in person. This may mean joining a group, following a page or reaching them through social media.

03

Set a Goal to Determine your budget

Before you allocate any money to digital or print advertising, you need to set a budget. This involves understanding what your overall business goal is. Afterall you can’t build brand awareness without spending money.

04

Establish Social Media Presence

Having social media presence is vital to building your brand awareness in today’s digital world. Social media can be a creative and fun way to connect to your potential customers.  

05

Develop a strong value proposition

Create a clear statement that explains the value behind your product or service and what sets your apart from your competition. Make sure your brand message is clear, persuasive and solution driven.

06
TIME TO MAKE A CHANGE

Are you ready?

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Brand Awareness and Logo Design

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info@icovy.com
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